The coronavirus pandemic continues to spread across the United States. Some experts say states like New York and Louisiana are nearing their peak, while others are just beginning to see the effects. Although no one knows how long we’ll need to “shelter in place” many scientists and health experts say we won’t be out of the woods until summertime and maybe even later.
Considering this is the new normal (at least for the time being), it’s crucial your e-commerce business takes steps to protect your clientele. Here are three steps we recommend.
1.) Update your website. Consumers are becoming increasingly conscious of where their packages are coming from. If you haven’t already, it’s important to dedicate a page of your website to your business’s coronavirus response. You don’t need to go overboard, but you should educate your customers on where you get the materials you use in your products and what steps you’re taking to clean and sanitize them. If you sell t-shirts or other clothing, this might mean washing them prior to shipping. If you sell food, it might mean wiping everything down with Lysol or Clorox wipes before heading to the post office.
2.) Wear proper safety gear while packaging. Your home and office are your sacred spaces, but that doesn’t mean you should continue packaging everything as normal. Go the extra mile during these challenging times. Consider wearing gloves and maybe even a face covering. Since coronavirus has been shown to spread through respiratory droplets, it’s important to take these measures.
3.) Respond to customer inquiries. Many people are using their social media channels to interact with businesses. You may have noticed an increase in questions and comments on you social media accounts. Make sure you respond in a timely fashion. If you choose to go radio silent, it may give off the wrong impression.
By taking these additional safety precautions, you can do your part to slow the spread while providing your customers with peace of mind.
Many of us think of tape as an afterthought. A plastic piece of trash used to hold boxes together and prevent damage to whatever is inside. But it’s so much more than that!
Without tape, the world of commerce and shipping would look entirely different. Can you imagine gluing your holiday presents or cutting through a thick layer of glue to open that new package from Amazon? Even the idea sounds ridiculous.
Tape has made our lives easier and more convenient. Thanks to modern manufacturing techniques and chemical technologies, we’re developing new types of tape all the time, including water-activated tapes and other eco-friendly options. Whether you’re an e-commerce business on Etsy or you’re a publisher who ships books all over the world, one thing’s certain: you’re going to need tape and lots of it.
That’s where we come in. Here at Specialized Tape, we supply businesses of all sizes with all types of tape, including:
- Stock tape
- Masking tape
- Duct tape
- Packing tape
- Specialty tape
If you have a unique tape-related request, we’re confident we can assist you.
Your business deserves the best possible chance at success, and our tape can play an important role in that process. This is especially true if you own a business that relies on packaging and shipping products. When you have high-quality tape in your packing arsenal, you don’t have to worry about damage or lost product as much as you do if you don’t.
Unsure where to begin? No problem. We’ll be happy to discuss your unique needs. Following our discussion, we can make recommendations that align with your budget and goals for shipping. Ready to get started? So are we. To learn more about our various offerings, call us today at 1-(801) 201-1520.
Whether you own an e-commerce business or operate a moving company, one thing’s for certain: you use tape on a daily basis. Tape is incredibly convenient and it’s come a long way over the years. But we bet you still experience some downsides.
Think about it for a second. Every time you tear off a reasonably sized piece of packaging tape, it quickly starts bending and crinkling or collecting hair and dust particles. Without a high-quality tape dispenser in your tool kit, these issues can compound. In the course of a few hours, you might end up with an entire wastebasket full of wasted tape. That’s just a few hours! Think about how much tape you’ll waste over the course of a few days, weeks or even a month.
Fortunately, waste doesn’t have to be your reality. There’s a simple contraption that can save tape and speed up your packaging process significantly. It’s called a tape dispenser. They don’t look like much, but tape dispensers are the unsung heroes of the packaging industry.
Here at Specialized Tape, we stock several different types of professional tape dispensers, including:
- Folded edge hand dispensers (2″ and 3″ – FE-2, FE-3)
- Professional pistol grip tape dispensers
- Filament tape hand dispensers
- Various other dispensers
To learn more about the benefits of using a tape dispenser, get in touch. You can call us at (801) 201-1520 or you can visit our website and fill out this contact form. We look forward to assisting you and your business.
Strapping and filament tape were invented in 1946 by Johnson & Johnson scientist Cyrus W. Bemmels. Unlike other packaging solutions, strapping and filament tape don’t rely on adhesives. Instead, they use tensilized polypropylene, polyester, and yarn filaments to create a pressure-sensitive packaging material perfect for closing and sealing packaging, bundling products and carton closing.
Are filament and strapping tape the same thing?
The terms filament tape and strapping tape are often used interchangeably, but they’re actually two different things. Filament tape is made of polypropylene film reinforced by glass. There are three different classes of filament tape: low, medium and high-grade.
Strapping tape, on the other hand, features a polypropylene backing with rubber-based adhesives. This unique structure makes strapping tape perfect for wrapping pallets and other heavy loads. It’s also highly durable, meaning you don’t have to worry about your load shifting or snapping.
What are the benefits of filament and strapping tape?
Filament and strapping tape present an array of benefits, including:
- Clean application and removal
- No residue
- Resistant to tears and abrasions
- Stronger than other closures
Filament and strapping tape are also affordable. They’re just as efficient as industrial packaging materials but don’t come with the exorbitant price tag.
Are filament and strapping tape right for my operation?
To determine the best type of tape for your business, contact the team here at Specialized Tape. After a discussion of your goals and needs, we can make recommendations that save you money and improve efficiency. Call (801) 201-1520 today to learn more.
Every time you mail a package from your e-commerce business, there’s the chance your product will arrive at your customers’ doorsteps damaged, unrecognizable––or in a worst-case scenario––missing. Though there’s no way to monitor your package every step of the shipping journey, there are steps you can take to limit damage and provide peace of mind. We aren’t talking about RFID trackers or anything high-tech, either. Sometimes, all you need to do is upgrade your packaging.
Here at Specialized Tape, we’ve made it our mission to offer the widest possible selection of long-lasting, high-quality custom and stock tape products. Instead of wrapping up your goods with Scotch or masking tape, take extra steps to protect your goods. As soon as a package leaves your hands and enters a mail facility, it faces a gauntlet of conveyor belts, sorting machines, delivery workers and the elements. Without adequate packaging support, the likelihood of permanent damage increases.
That’s where we come in. At Specialized Tape, we carry an array of packaging materials including:
- Stock print tape
- Non printed tape
- Water-activated tape
- Filament tape
- PVC tape
- And more!
If you’re unsure what type of tape will best meet your packaging needs, give us a call. Our friendly service reps can make recommendations that align with your goals, budget and shipping destinations. Let’s upgrade your packaging in 2020 with Specialized Tape. We’re ready to get to work whenever you are.
Are you someone who hates opening a new jar of pickles, peanut butter or pasta sauce? If so, know that you aren’t alone. In fact, a Google search of the phrase “why are jars so hard to open?” compiles a list of more than 34.1 million results, with many inquiries focused on why opening a new jar of anything is such a challenge.
Without going into too much detail, the scientific answer has to do with the fact that most products are heated prior to being placed in a jar in an effort to keep them sanitary. When the contents of the jar cool down, so does the oxygen in the jar, which creates a vacuum seal. Hence the generally difficult time opening a new anything.
Surely, there must be a better way–right? Thanks to a new invention, the answer is a resounding YES! Introducing the Eeasy Lid, a brand new product from Consumer Convenience Technologies. Eeasy Lid is a packaging godsend that reduces the required torque to open a jar by 40 percent. Instead of using a special tool or rubber glove to help you pry off a jar lid, Eeasy Lid features an aluminum button. Surprisingly, this is the first major breakthrough in the metal lid industry in over 75 years.
In addition, Eeasy Lid allows customers to see if a product has been tampered with. Any product that’s previously opened features an inverted button, ensuring a consumer’s ultimate safety. If you’re hoping to see Eeasy Lid on grocery shelves in the near future, you’ll have to wait a little longer. The company is rolling out its first edition lids in January at Pennsylvania-based Boyer’s markets. A nationwide rollout is expected sometime shortly thereafter.
Do you like this idea? If you package and ship foodstuffs, is this product something you’d use? Visit our LinkedIn page and let us know.
Did you know that UPS delivers approximately 8 million packages between Thanksgiving and Christmas? That number doesn’t even consider packages carried by Fed-Ex, the United States Postal Service, or carriers like DHL. That’s a lot of packages and a lot of opportunities for something to go wrong. You can’t necessarily control what happens to your products in transit, but you can protect yourself by investing in high-quality packaging materials.
That’s where we come in. Here at Specialized Tape, quality is built into everything we do, from our in-house printing facility to our wide-range of sticky offerings, including polypropylene tape, flat black paper tape, PVC tape, water-activated tape, non-printed tape, and more. Whether you sell food products like candy and baked goods, or own an apparel store, it’s crucial that your box arrives in one piece and with as little damage as possible.
No two businesses are alike, which is why we work with all of our clients one on one. The process is simple. Give us a call and speak with one of our friendly customer service representatives. Explain your business and your packaging needs. We’ll take that information and make suggestions that align with your budget and product line. What’s more, we can print tape with your company logo or any other special holiday message.
Don’t risk unhappy customers this holiday season. Specialized Tape can save you time, money, and lost business. Contact us today; call 1-800-201-1520. We look forward to working with you!
Did you know approximately 95% of purchasing decisions are made subconsciously?
You can funnel millions of dollars into television, radio, and internet advertising, but if you don’t target your audiences’ subconscious, it’s easy for your brand (and products) to get lost in the crowd. Like it or not, emotions drive purchasing behaviors. If you can build trust with your customers, they’re more likely to return.
Providing a high-quality product is an important part of the equation, but it isn’t everything. Your packaging and presentation must also be on point. For one, your packaging plays an important role in your product arriving in one piece. Without high-quality tape or sturdy boxes, you can expect dozens of returns, unhappy customers, and negative reviews.
Your packaging also plays into brand recognition. If you want to stand out, you need to name drop. Just like a good MC continuously reminds you of who is on the mic, quality tape displays your logo and business name clearly.
At Specialized Tape, we offer a variety of unique, eye-catching options including:
- Polypropelene tape
- Flat black paper tape
- PVC tape
- Filament/Strapping tape
- Water-activated tape
- Stock print tape
- And more!
With the holiday season fast approaching, now is the perfect time to take your tape game to the next level. Following a consultation, we can develop a plan that aligns with your businesses’ budget and vision. Ready to get started? So are we. Call us today at 1-801-201-1520. We look forward to working with you.
Some professionals consider water-activated tape the red-headed step child of the packaging industry, but we couldn’t disagree more. PVC and Polypropelene tape are sometimes cheaper, but neither offers as much versatility. Learn more about why water-activated tape is one of the wisest packaging investments you can make.
Environmentally friendly. Many popular packaging tapes contain plastics or petroleum, neither of which are biodegradable. Water-activated tapes, on the other hand, consist of 100% recycled materials and are compostable. You can feel good about using water-activated tapes and know you aren’t contributing to the world’s growing pollution problem.
Customizable. Water-activated tape is entirely customizable. We can print your company logo, slogan, or colors, providing your brand with further reach. You can also use water-activated tape to boost holiday transactions and promote sales. The only limit is your own creativity!
Herculean strength. Water-activated tape is tough and designed to withstand almost any condition. Whether your shipping product to Phoenix, Arizona, in the middle of summer, or Minneapolis, Minnesota, in the dead of winter, our water-activated tape holds up, ensuring your packages arrive safely and in one piece.
If you’re interested in learning more about the benefits of water-activated tape, request an online quote by filling out this form or call (801) 201-1520 and speak with one of our friendly, knowledgeable representatives. Get in touch today. We look forward to assisting you.
Overwhelmed by too many options when it comes to designing your specialized tape? Here are three ideas to get your creative wheels turning.
1. Go simple with just your logo
Choose one of your company colors to create solid-colored tape and then insert nothing but your logo on top. Space your logos out accordingly so they’re not squished together. You’ll have a clean and simple design that looks great.
2. Add contact info to your tape
If you want customers to keep your website, phone number, or even Twitter handle in mind, add it to your tape’s design. We suggest you pick only one, otherwise it can start to look cluttered. Besides, adding in two or three pieces of contact information may feel like information overload for your customer.
3. Get busy with lots of elements
Just because a tape is busy doesn’t mean it will look bad. If you want to include three or more elements in your tape’s design, you just have to make sure they all coordinate well together. Keep everything aligned so that it looks organized and intentional, rather than haphazard.
So there you have it! Three design ideas for your specialized tape, so you can give the best branding experience possible.